In this rapid-fire presentation, Kevin gave attendees a better understanding of how to retain and acquire new readers through direct mail, email, the web, and social networking. Shanley, a magazine marketing expert with over 30 years experience in the religious press, has personally managed the circulation of over 40 religious magazines. (You'll need to be logged in to see the video.)
(The presentation is all here.) Kevin's PowerPoint presentation is available for download.